Sponsor Spotlight
Main Session Hall
How security teams respond in high-pressure moments can shape both safety and brand reputation. This session explores the C.A.L.M. Training Program, an actor-based de-escalation model built specifically for retail guards. Through real-life scenarios and role-playing, participants experience expected behaviours, decision-making under stress, and brand-aligned responses. Learn how immersive training reduces incidents, strengthens professionalism, and helps prevent costly reputational and public relations incidents
