Rui Rodrigues
Executive Advisor, Loss Prevention & Risk Management
Speaking at:
March 11, 2026
3:00 pm
- 4:30 pm
Speakers:
Rui Rodrigues
Executive Advisor, Loss Prevention & Risk Management
Retail Council of Canada
Executive Advisor, Loss Prevention & Risk Management
Speaking at:
Nada Ebeid
Director of Signature Brands in Canada
Genetec
Director of Signature Brands in Canada
As the Director of Signature Brands in Canada for Genetec, Nada Ebeid oversees the market growth for financial and banking, retail, cannabis, hospitality, and other signature markets. She’s responsible for helping customers meet their security solution goals and empowering them to leverage their security systems to improve other areas of their businesses.
In addition to holding a degree in Electrical Engineering, Nada has over 15 years of experience in the industry, occupying several roles related to engineering, product management, and business development
Speaking at:
Orion D
Effective investigations are the backbone of successful loss prevention. In this practical workshop, participants will learn and practice how to build a complete investigative process, from the first signs of suspicious activity to collaboration with law enforcement and reporting to the Crown. This session will cover key stages including intelligence gathering, identifying victims, preparing comprehensive reports and evidence packages, and working effectively with police and other retail partners. Participants will also explore best practices for follow-up and outcome tracking to ensure investigations lead to meaningful results and stronger deterrence.
Booth #17
Leading technology provider of business intelligence, unified physical security, public safety, and operations. Genetec develops open-platform software, hardware, and cloud-based services for the physical security and public safety industry. Its flagship product, Security Center, unifies IP-based video surveillance, access control, and automatic license plate recognition (ALPR) into one platform. A global innovator since 1997, Genetec is headquartered in Montreal, Canada, and serves enterprise and government organizations via an integrated network of resellers, integrators, and consultants in over 159 countries. Genetec was founded on the principle of innovation and remains at the forefront of emerging technologies that unify physical security systems.