Protect Employees and Minimize Violence with Strategically Integrated Solutions

Mr. Michael Lamb (retired), LPC has over 40 years of experience in the asset protection / loss prevention industry. He most recently served as the Vice President of Asset Protection & Safety for the Kroger family of companies based in Cincinnati, OH. Mr. Lamb oversaw the strategic and tactical direction related to the shrinkage, waste control and safety across the Kroger enterprise, consisting of approximately 2800 store locations. Prior to his position at Kroger, Michael served as the Vice President of Asset Protection & Safety for Walmart US from January 2013 until April of 2017. Additionally, Mr. Lamb served as Vice President of Asset Protection, Regulatory Compliance and Safety for The Home Depot from September of 2007 through March of 2012.
Michael also serves on the Loss Prevention Research Council Board of Directors, Board of Directors for RILA’s Asset Protection Leaders Council, the Editorial Board for Loss Prevention Magazine, Executive Council of The Loss Prevention Foundation, The Advisory Council for APEX, and on the Advisory Committee of NASP.

Mr. Craig Greenberg is the Senior Vice President of Sales for Gatekeeper Systems, a global leader in loss prevention technology where he has been an executive team member for the last 20 years. He started his career in retail operations with American Stores where he cultivated an understanding of the day-to-day challenges and opportunities within retail environments. Before joining Gatekeeper Systems, Craig was introduced to the San Diego startup, Carttronics, and while there he successfully partnered with several retailers to adopt their cart loss prevention technology. In 2004, Craig transitioned to Gatekeeper Systems Inc., where he has focused on collaborating with key retail leaders to apply cart control technology to solving the fast-emerging problem of pushout theft. Craig has been instrumental in deploying Gatekeeper Systems’ cutting-edge solutions to improve safety and mitigate theft and loss while improving operational efficiency and profitability for retail partners around the globe.  

Craig joined the Loss Prevention Magazine’s Solution Partner Board in early 2024. Gatekeeper Systems is also a long-time sponsor of the Loss Prevention Foundation, and an INNOVATE Partner with the Loss Prevention Retail Counsel.